Her name is Jessica Kim.
Jessica is my real estate agent. She helped me buy my condo last year and I swear she screwed me a little on the deal but I’ll save that story that for another day.
She’s infamous in my neighborhood. The woman is a shark, I’ve never seen anyone haggle like Jessica.
But that’s not why she’s infamous.
We call her NAA or the “Never Aging Agent”. Why? Because she hasn’t aged a day since the first day I met her almost 10 years ago. She’s 64 but she doesn't look a day over 40.
The woman smokes like a chimney, loves her vino and can’t spell “treadmill”. So what the heck is her secret?
I asked her this question one night and she gave me this coy little smile and replied:
“Ho ho ho, don’t you know I’m Korean? We Koreans just age slower that’s all.”
Really? That’s it? Does that mean my pale, freckled French - Caucasian skin has no chance at all? I call BS!
So I did what any self respecting researcher would do faced with such a bald face lie (maybe). I organized a little experiment.
I asked 1,000 randomn women this question: “Why do you think some women age faster than others?”
Here are the top 3 answers: Drum roll please!
1. Husbands 2. Kids 3. Baking in the sun
No joke, these were the top 3 answers. The best answer was from a woman named Denise.
"I call it the 1 to 2 ratio. For every year of marriage I age 2! But a good bottle of Italian makes it allll better"
or the one from Jennifer
"Men are like a deck of cards. You'll find the occasional king but most are jacks. My husband is the 2 of clubs!"
and lasly, the quote from Amy
"My daughters are turning out just like me. Well played Karma, well played!"
It was all in good humor of course but all kidding aside I needed a more in depth answer. I needed an expert! So I recruited my dermotologist Dr. Gary Bennett for a more scientific explanation.
As a side note he’s a dead ringer for Sean Connery like 20 years ago. I keep expecting him to turn around and say "Bennett, Doctor Bennett, shaken not stirred!"
“If you’re talking about visible signs of aging like wrinkles, hyper-pigmentation, age spots and skin sagging, it’s important to understand that they are symptoms of a foundational problem. I’m going to get a bit technical but it’s important so bear with me. The skin that we see is just the outer layer, called the epidermis and it’s made up of 4 types of skin cells that continuously die and get replaced by new living cells. The layer below the epidermis is called the dermis and this is made up of elastin and collagen that form the Collagen + Elastin matrix.” - says Dr. Bennett
“As we age, the skin cell replacement process gets slower so it takes longer for new skin cells to replace the dead skin cells. When people say their skin feels leathery, this is why. Just as important, the Collagen + Elastin matrix in the epidermis start to degrade. It’s just like when the columns that support your home become rotten or get eaten by termites. As the columns degrade your skin starts to “fall” which is what we call wrinkles.”
“In fact, we all start to lose about 1% collagen + elastin every year starting from age 18. At around 30 we’re losing about 1.5% every year. By 40, that number is 2%. That means that we lose about 10% of our skin thickness every 10 years."
"So around 45 years of age that plump, juicy, bouncy skin we loved in our teens becomes brittle, less elastic sag and shows grooves (wrinkles).” - adds Dr. Bennett
Now this is nature and it happens to all of us, but I think the questions you’re really asking me are:
1. Do some people show visible signs of aging faster than others?
2. And Is there something WE can do to help slow down this process?
"The answers thankfully are Yes & Yes to both questions. I wouldn’t have a practice otherwise!” - laughs Dr. Bennett
“There are 3 major factors that causes a person (both men and women) to show visible signs of aging faster than others."
1. Lifestyle 2. Genetics 3. How We Treat Our Skin
“In this day and age, everyone knows about the lifestyle factors. Smoking, too much alcohol, overexposure to sunlight without protection, lack of exercise and poor diet all work to destroy healthy skin cells and degrade your collagen + elastin matrix. So I’m not going to harp on this subject."
"OH...you’re probably curious about coffee. Drinking a few cups of coffee a day is actually good for your skin. Caffeine can help stimulate blood flow which in turn helps skin cell regeneration. Just drink enough water and don’t drink 12 cups a day. I think that’s obvious.”
2. Genetic Factors
“You want to know if your agent is full of BS? Well, she’s actually partly correct because genetics do play a part.”
“Asian skin naturally tends to show less visible signs of aging up to about the age of 45 due to a higher level of ceramides. But because of a thinner stratum corneum compared to caucasian skin they tend to be more sensitive to environmental factors and harsh anti-aging chemicals like Retin-A. This is why you see most Korean skin care products, which are hot right now by the way, use botanical ingredients.”
“African American & Hispanic skin have a thicker dermis than Caucasians but have 50% less ceramides and have larger mast cell granules so it will show more spots, scarring and bumps BUT will show less wrinkles than the average Caucasian skin.”
“The point is every skin type has it’s pros and cons. Yes, your freckled, white skin will burn quicker in the sun and may show wrinkles faster but the good news is that genetics is the least important part of this equation. It only accounts for about 10%.”
3. How We Treat Our Skin
“The reason your 64 year old agent looks like she’s 40 is not because she’s Asian. I know many Asian women that look older than their age. Genetics just means she’s got a bit of a head start but that’s it.”
“She’s Korean right? You probably don’t know that Korean women spend more time and money on their face per capita than any other country in the world. I bet your agent spends an hour on her face everyday and uses anywhere between a 6 to 15 step routine. Americans use more makeup compared to skin care products but Koreans use more skin care products than make up.”
“Koreans believe in better skin and less cover up and that’s why on average Asian women look more natural. Make up by the way is another big culprit to premature aging in the skin. Make up will clog your pores will not let your skin breath which deprives your skin cells of much needed oxygen.”
“The Koreans have the right idea. Korean skin care products give essential hydration and anti-aging ingredients like ceramides, peptides, antioxidants, hyaluronic acid and vitamin A through natural ingredients instead of just injecting stuff like Retin-A.”
“My clients come in asking or Retin-A treatments quite often and I try to dissuade them on it because over time it does more harm than good. The question you need to ask your agent is not “what’s your secret” but “what is your skin care routine”, I’ll bet you’ll get a pretty interesting answer.” - answers Dr. Bennett
When her bright, pink Cadillac SUV blasting an old 80s song “Jesse’s Girl” pulled up to our meeting place I knew Jessica had arrived. For a 60+ year old woman she sure loves her 80s music! One look from head to toe and you would know Chanel is her brand of choice. A seed of envy seeping into me? Yeah, not gonna deny it.
“Hi Chanty, so are you ready to sell your condo? Why don’t I get you into something a bit more grand!” - says Jessica.
Jessica prescribes to the ABC methodology of selling - Always Be Closing!
Thankfully she was happy to help out in the name of research.
“I still think that having Asian skin helps” - starts Jessica
“But yes, I’ve been religious with my skin for 40 years and I make it a point to wear the least amount of makeup as possible. Up until a few years ago my routine would vary from 10 to 15 steps. I wasn't loyal to any particular brand so I rotated from Sulwahsoo to AmorePacific and a few other brands from Korea. But always Korean brands, the ingredients and quality were much better compared to what I could get here in the US.”
“For the last few years though I’ve been using a Korean brand called Saranghae, it means I love you in Korean. There you just had a lesson in Korean.” - laughs Jessica
“I use their 5 step routine plus their charcoal mask. I used to spend a good 45 minutes a day on my face, now it takes maybe 5 minutes. Best products I’ve ever used and very affordable. You should try it, I can lend you some of my products to try.” - says Jessica
I asked Jessica why she thought Saranghae was so great and more details on how she was using the products.
“The products work great for me. My face always feels fresh, plump and hydrated. They look healthy and lifted. I used to have spots around my cheeks and they’re almost completely gone. I had some fine lines around my eyes and the skin underneath my eyes were starting to droop but those are almost completely gone too. I really like that they’re mostly plant based because I tried Retinol creams before and they left my skin feeling irritated and dry.”
“Some of my friends spend $400 for 1 jar of skin cream and hope for miracles but I think that’s hogwash. I’m a firm believer in a step by step process. You call it a routine but it’s really a system” - says Jessica
Jessica describes how it works & what it does for her
“The first step is always cleanse, especially if you wear make up. I used to use a separate oil cleanser and foam cleanser. Saranghae offers a combined oil + foam cleanser that works really well, completely removes my makeup and leaves my face feeling soft and smooth. You won’t find this combination cleanser anywhere else.”
“I use the essence serum as the second step. It’s supposed to help heal and repair the layer beneath our skin. All I know is it feels amazing and leaves my skin feeling plump.”
“My third step is the Firm and Lift Regeneration Cream. You only need a little of it. It's made from natural ingredients and it’s full of antioxidants, peptides, vitamins and hyaluronic acid. Keeps my face feeling young and fresh for the whole day.”
“Fourth step the eye cream. My eyes are super sensitive but I really needed something that helps with my crow's feet. The Saranghae Eye Cream is super lux. I just put a little around my eyes and it works wonders.
“The last step is their essence mask and I use that about once a week. I put it on for about 20 minutes at night and watch TV. The secret is to massage the essence in afterward and don’t wash it off. Next morning my face feels 20 years younger, not kidding.”
“I added their toner a few weeks ago and it makes a huge difference. I find that my face feels moist throughout the day and it helps lock in my make up as well.”
At first glance the system may seem daunting, but it’s the opposite. The 5 step routine takes less than 5 minutes a day and Saranghae provides complete instructions on “how-to-use” to make the process simple and enjoyable. How long will it take to start seeign results? You will see visible transformation 45 days.
I wanted to learn more about Korean beauty and more specifically Saranghae. So I asked Peter Lee the CEO of Saranghae to share the story of how Saranghae was created.
"Our story began about 60 years ago in a small town in South Korea." – says Peter
"In 1959 about 6 years after the Korean war my mother, who was 16 years old at the time, was looking for a way to support her family. It was a tough time for the entire country. People were starving, and jobs were non-existent, especially for a 16-year-old girl. So she took the only option she had left: she made and sold her own skin creams."
"My grandfather was the local village healer and he taught her how to make herbal medicine. So she used that knowledge to make skin creams meant to help heal victims of burns and scars. “For a few years she was just scraping by but her one-person operation didn’t take off until she accidentally stumbled on something quite unexpected."
"As my mother tells it, one day a woman from a neighbouring village asked her to fill an order for 100 skin creams. The order was quite large, so she asked the woman the reason for the order. It turned out that her homemade skin creams were extremely effective for reducing wrinkles, age spots and sagging skin."
"Over time, 100 orders led to 400, 400 orders led to 1,000 and 1,000 led to 10,000 and the rest is history. Today Saranghae is the fastest growing Korean skincare brand in North America. Over the years we’ve modified her originally formation, added more products and tested new ingredients but the core of our company is still very much the same as it was almost 60 years ago."
"Saranghae is the embodiment of my mother’s love and passion. Every ingredient we choose, every formulation we create and every product we make reflect that love. As the current President & CEO of Saranghae, my goal is share her love and passion with the world." – explains Peter
So if I tried Saranghae, what should I expect to see in 45 days?
"Great question, let me explain our 3 phases of skin rejuvenation and then we’ll get to the benefits" - says Peter
Phase 1: Heal & Repair
The first 15 days is what we call the foundational phase. When you build a house, you need to clear the land and start with a solid foundation. And that’s what we do.
We clean all layers of your skin (the dermis & epidermis) of free radicals that cause oxidative stress. This is really important because oxidative stress is what causes your skin cells to lose their regenerative functions. At the same time, our core nutrients start to repair and strengthen the collagen + elastin matrix deep inside your dermis layer.
Phase 2: Regenerate Healthy New Skin
This occurs between day 16 to day 30. We deliver essential antioxidants, amino acids, regenerative peptides, adenosine, hyaluronic acid and host of other delicious nutrients through natural botanicals directly to your skin cells.
In other words, we remove all roadblocks that hinder healthy cell function and give it high octane fuel.
Phase 3: Protect, Protect Protect!
This phase occurs between day 31 to day 45. We turn away those nasty free radials at the door and keep them out. During phase 3, we will help form a protective boundary around the outermost layer of your skin and around your skin cells.
“By the end of 45 days you will see changes in all aspects of your skin especially in the areas you’re concerned about.” - adds Peter
1. Your pores will look smaller 2. You will see major improvement in fine lines and wrinkles 3. You will see firmer and more toned skin around the eyes, the neck and cheek area 4. You will see a decrease in age spots and pigmentation by 50% 5. Your skin will glow because your skin will be healthier 6. You will get lots and lots of compliments (more than the usual of course)!
Saranghae was gracious enough to help me connect with a number of their customers for my research. I had the privilege of talking to over 30 beautiful women each with a touching story of how having healthy skin has given them new found confidence.
I decided to share these 6 stories.
"When my Saranghae arrived, I was excited to put it to use. I had recently been diagnosed with rosacea and I was hoping the products would help relieve the pain, itchiness and pimples. My first skincare treatment was a treat! My face gobbled up the goodness. For the first time in months, I didn’t pay attention to my face the whole day. No pain, itching, or picking. As I continued to use the products, a noticeable difference appeared, and I truly felt happy. I wasn’t ashamed of my appearance any more.
As I continued with my twice daily regimen, it became easier to follow-through with other routines I had been neglecting. I wasn’t forgetting my prescribed medications each morning. I started watching my diet and walking more.
I realized I had unexpectedly fallen in love with me; and, it started with love from Korea."
"I'll let the results speak for themselves. Quite honestly I think you should use my transformation on a billboard. I will continue to use the 5 Step system because my face hasn't felt this soft and looked this good since high school! Things are starting to look like I want them to and I never thought that would be possible. There's a new radiance when I look in the mirror that I have never seen before and more importantly, my crow's feet have significantly diminished.
Thank you so much, I'm a customer for life!"
"I'm in my sixties, but am told I look like I am my forties! I love Saranghae for this very reason! Yes, I know some of it is my genes but I also know a lot of it is the fact that Saranghae helps keep my skin look younger. I know there is a huge difference in my skin. The texture of it and everthing else. I had a lot of acne scars from when I was younger and I was a sun worshipper so I did a lot of damage to my skin. So to have my face look better now at mid 60s compared to when it did in my 40s is huge - HUGE!
Your products are absolutely top of the line. It is in a category all by itself. No other product like it! I can't recommend it enough! Ladies, if you want beautiful skin just buy Saranghae!"
"This is my first time writing a review for a skin product, but I had to share the amazing impact Saranghae products have had on my life! I am 30 years old and have been struggling with adult acne for the better part of the last decade. I tried hundreds of products, some helped minimally, while others made my skin worse. That’s when I found Saranghae."
"With the regimented 5 step routine, I immediately stopped getting new breakouts, and after a couple weeks the current breakouts began to disappear. The best part is the red marks acne had left behind faded so much quicker than I ever thought possible! I now swear by the Saranghae deep radiance essence + serum as well as the firm and lift regeneration cream, which really helped fade my stubborn blemishes. Plus, the elemental essence mask is always my "go to" when I want to give my skin that extra glow."
"So what does having clear skin mean to me? Public speaking is a big part of my career and my skin always held me back. Whether talking to small group or a large audience, I always felt that people were paying more attention to my skin than to what I had to say. I was embarrassed and self-conscious- why was I the only adult I knew with acne? My clear skin is a game changer. I walk around the office feeling proud of my appearance. The best part? I found out today that I got the promotion I was hoping for. Saranghae, you change appearances for the better, but more importantly, you give people newfound confidence and opportunities they might not have had otherwise".
Thank you for this life changing transformation!”
"I started noticing more deep wrinkles on my face lately, especially around the eyes, a lot of brown spots, acne, black heads, my skin looked more damaged than ever before. And I am just 31. I got terrified! My face skin has always been problematic, would break out all the time and has been sensitive to a lot of products. Used foundation daily, trying to cover the imperfections. Spent a lot of money on known brands, tried A TON of natural/organic products, searching for the perfect ones for my face and nothing really worked. Or I would just find temporary solutions.
I heard about Love Saranghae a while ago, but didn’t give it a try until recently. After looking more into it and doing more research, being impressed by the story behind it and the high quality ingredients they use, I decided to give it a try. I’ve got the 5 step routine monthly subscription, the charcoal mask and added the face toner the moment it came out. And little did I know that this would be the last products I would ever try. I didn’t see much of a difference at first, but kept using it. My face started showing radical improvements: the brown spots and wrinkles were fading away, I was seeing less acne spots, the pores were smaller and the skin started feeling softer and healthier overall.
After about two months, I want to scream out loud how happy and pleased I am with these wonderful products! My face is clean, feels like baby skin, and I don’t have to use any foundation anymore! Can’t stop telling everyone about my amazing experience. Threw away all the other products I’ve been collecting, emptied all my bathroom drawers and replaced them with Love Saranghae.
I’m a happy customer for life!"
“Hi, I really wanted to share my experience with you to say thanks. I’m currently undergoing chemotherapy treatment for breast cancer. Chemotherapy causes your skin to be extremely sensitive, and for me, very dry. I was concerned the chemicals in the chemotherapy would permanently damage/age my skin and decided I needed to find a new skin care routine. I did hours of research looking for a sensitive product that wouldn't cause a reaction; yet, a product effective enough to help preserve, protect and nourish my skin"
"I found Saranghae and was immediately drawn to all the natural, high quality products. I was sure I’d have to spend hundreds of dollars and was pleasantly surprised that I could purchase the entire 5 step routine for under $200! Thank goodness; since cancer treatment also puts a strain on your budget! My favorite product has to be the face wash. It feels wonderful on my skin- I noticed a difference in the softness of my skin after the first time I used it. (And, it smells fantastic too!)".
"14 chemotherapy treatments down and 2 left to go- my skin feels better than ever: My skin tone is also more even, the texture more smooth, and I swear my fine lines are less noticeable! Amazing considering I’m going through one of the harshest medical treatments on the planet."
If you're asking me that questions, my answer would be yes, absolutely you should try Saranghae.
The women I spoke with were kind, generous and beautiful in everyway, except that they didn't feel beautiful for a long time. They all told me the same thing: achieving healthy skin made them feel more confident and more beautiful. Saranghae was the common thread that tied them all together and I found each of them to be passionate advocates of the brand.
This is why I recommend Saranghae - it's more than just having a more youthful complexion, it's the confidence to feel beautiful for the rest of your life.
If you're still uncertain about it, Saranghae offers a 100% happiness guarantee.
1. If you’re not completely happy with the results, Saranghae will fully refund your purchase even if you’ve fully used up the products
2. Saranghae offers free shipping on every purchase, there is no minimum spending limit
3. Shipment lost? Damaged? They will replaced free of charge
4. No hassle, no BS & no hidden costs – if you’re not happy Saranghae will make it right
Now – Get ready for the best skin of your life!